“If only I had known, I should have become a watchmaker.”

- Albert Einstein

Victoria Gomelsky for the NYT, A Sea Urchin Watch Continues to Inspire — The Oursin Fire Opal watch features a case adorned with fire opals and an orange carnelian dial.

A Sea Urchin Watch Continues to Inspire

For Watches, a Billion-Dollar Boom

For Watches, a Billion-Dollar Boom

A Woman Walks Into a Watch Shop …

A Woman Walks Into a Watch Shop …

Do Watch Collectors Really Have All the Power?

Do Watch Collectors Really Have All the Power?

25 Watch Brands Donate Special Pieces to a Charity Auction

25 Watch Brands Donate Special Pieces to a Charity Auction

In Watches, the Shape is the Thing

In Watches, the Shape is the Thing

Don’t Fall in Love With This Watch. It’s Already Sold Out.

Don’t Fall in Love With This Watch. It’s Already Sold Out.

Hodinkee, the Watch Fan Site, Is Sold to a British Retailer

Hodinkee, the Watch Fan Site, Is Sold to a British Retailer

Small Independent Watchmakers Draw Big Brand Interest

India Has Become the Watch Industry’s Next Big Prize

India Has Become the Watch Industry’s Next Big Prize

Watch Buyers Are on the Road Again

Watch Buyers Are on the Road Again

John Mayer on Being the Watch World’s Celebrity ‘Go-To Guy’

John Mayer on Being the Watch World’s Celebrity ‘Go-To Guy’

In the Watch World, Size (Small) Increasingly Matters

In the Watch World, Size (Small) Increasingly Matters

Despite the Watch World’s Secrecy, Data Services Expand

Despite the Watch World’s Secrecy, Data Services Expand

A Watch Chief Executive Who Wasn’t the Obvious Choice

A Watch Chief Executive Who Wasn’t the Obvious Choice

Watches Now a Basic Piece in the Male Red Carpet Game

Watches Now a Basic Piece in the Male Red Carpet Game

Watchmakers Have a Love-Hate Relationship With This Metal

Watchmakers Have a Love-Hate Relationship With This Metal

What the New Year May Hold for the Luxury Watch Business

What the New Year May Hold for the Luxury Watch Business

A Watch Honoring an Explorer Joins His Son’s Antarctic Trip

A Watch Honoring an Explorer Joins His Son’s Antarctic Trip

Clients Say He Transforms Watches Into Art

Clients Say He Transforms Watches Into Art

‘Meaningful Transparency’ Is Expert’s Goal for the Watch World

‘Meaningful Transparency’ Is Expert’s Goal for the Watch World

Applying Her Kurdish Heritage to Watches

Applying Her Kurdish Heritage to Watches

Sustainability in Watches: A Story in 6 Pieces

Sustainability in Watches: A Story in 6 Pieces

A Tale of 2 Chronograph Watches

A Tale of 2 Chronograph Watches

Piaget’s Distinctive Look and the Woman Who Styles It

Piaget’s Distinctive Look and the Woman Who Styles It

How to Make Friends and Influence People: Join a Watch Club

How to Make Friends and Influence People: Join a Watch Club

How to Take Better Watch Photos

How to Take Better Watch Photos

Horology Events on Your Autumn Agenda

Horology Events on Your Autumn Agenda

Watch Boutiques Blossom in the Digital Age

Watch Boutiques Blossom in the Digital Age

Forging ‘Great Relationships’ Over Watches

Forging ‘Great Relationships’ Over Watches

Has Your Watch Been Lost or Stolen?

Has Your Watch Been Lost or Stolen?

Watch Brands Borrow Some of Music’s Cool

Watch Brands Borrow Some of Music’s Cool

Jaeger-LeCoultre and the ‘Golden Ratio Musical Show’

Jaeger-LeCoultre and the ‘Golden Ratio Musical Show’

Think A.I. is Coming for the Watch World? It’s Already There.

Think A.I. is Coming for the Watch World? It’s Already There.

It’s a ‘Superhero Cape’ for the Wrist

It’s a ‘Superhero Cape’ for the Wrist

Swiss Watch Leaders Are Eager to Make Up for Lost Time in China

Swiss Watch Leaders Are Eager to Make Up for Lost Time in China

At Breguet, the Focus Is on the Watch

At Breguet, the Focus Is on the Watch

Exploring Watches’ Digital Future

Exploring Watches’ Digital Future

Vintage Is the Focus of a New Watch Line

Vintage Is the Focus of a New Watch Line

Rolex Now Has a Resale Program. The Watch World Quakes.

Rolex Now Has a Resale Program. The Watch World Quakes.

In Watches, 2017 Was a Turning Point

In Watches, 2017 Was a Turning Point

Serendipity, Timing and the Birth of a Horology Library

Serendipity, Timing and the Birth of a Horology Library

A Watch Auction to Support the Swiss Institute

A Watch Auction to Support the Swiss Institute

Shining a Light on the World of Watches

Shining a Light on the World of Watches

Watches With a Sense of Place

Watches With a Sense of Place

Patek Philippe’s Nautilus Turns to White Gold

Patek Philippe’s Nautilus Turns to White Gold

Selling a Watch Isn’t Easy

Selling a Watch Isn’t Easy

Watch Brands Are Having a Great Year. So Why Is Everyone Nervous?

Watch Brands Are Having a Great Year. So Why Is Everyone Nervous?

Watches and Music: The Collector’s Approach

Watches and Music: The Collector’s Approach

The ‘Energy and Ingenuity’ of Watch Microbrands

The ‘Energy and Ingenuity’ of Watch Microbrands

Watch Microbrands Verge on Becoming Macro Watch Businesses

Watch Microbrands Verge on Becoming Macro Watch Businesses

Online Watch Auctions Go Deeper Into Luxury Territory

Online Watch Auctions Go Deeper Into Luxury Territory

Inflation Is Affecting Watch Prices, Too

Inflation Is Affecting Watch Prices, Too

What’s Next for Stainless Steel Sports Watches

What’s Next for Stainless Steel Sports Watches

Jean-Claude Biver Announces His Own Watch Brand

Gathering Watch-World Heritage in One URL

Gathering Watch-World Heritage in One URL

In Watches, What Does Luxury Mean Now?

In Watches, What Does Luxury Mean Now?

Why Did 2 Swiss Watch Brands Leave the Kering Fold?

Why Did 2 Swiss Watch Brands Leave the Kering Fold?

The Most Prized Watch Brands You’ve Never Heard Of

The Most Prized Watch Brands You’ve Never Heard Of

The Chinese Watch Brand That Beat the Swiss

Despite Risks, Watch Brands Are Fixated on China

Despite Risks, Watch Brands Are Fixated on China

Patek Philippe’s Nautilus Watch Returns in Tiffany Blue

Patek Philippe’s Nautilus Watch Returns in Tiffany Blue

A New Watch Brand Says It’s ‘Circular Swiss Made’

How Can the Watch Industry Be Greener?

How Can the Watch Industry Be Greener?

On Sustainability: The Watch Industry’s Scorecard

On Sustainability: The Watch Industry’s Scorecard

Instagram: A Watch Brand’s Best Friend

The Big Four Increase Their Worldwide Grip on Watches

The Big Four Increase Their Worldwide Grip on Watches

Hong Kong's Global Watch Dominance Comes to an End

Hong Kong's Global Watch Dominance Comes to an End

Watches and Music: A Harmonious Match

Watches and Music: A Harmonious Match

Holograms: A Way to Be There in Spirit, if Not in Body

Holograms: A Way to Be There in Spirit, if Not in Body

What’s Next for Watches?

What’s Next for Watches?

Does ‘New’ Get You to Buy a Watch?

Does ‘New’ Get You to Buy a Watch?

Cracking the Watch Industry’s Code of Silence

Cracking the Watch Industry’s Code of Silence

Time and Again

Forget ‘Ladies’ Collections.’ Women Watch Buyers Want More Options.

Forget ‘Ladies’ Collections.’ Women Watch Buyers Want More Options.

Does Brad Pitt Still Sell Watches?

Does Brad Pitt Still Sell Watches?

Swiss Horology Is Learning the Value of Collaboration

Swiss Horology Is Learning the Value of Collaboration

A Watch Collection Focused on Memories and Moments

A Watch Collection Focused on Memories and Moments

Richard Mille Introduces a New $180,000 Ladies Watch in All-White Ceramic

Richard Mille Introduces a New $180,000 Ladies Watch in All-White Ceramic

Do You Know Where Your Watch’s Gold Came From?

Do You Know Where Your Watch’s Gold Came From?

4 Moments That Changed the Watch World

4 Moments That Changed the Watch World

The Wristwatch at 100

The Wristwatch at 100

An Easier Way to Ensure That Watch

An Easier Way to Ensure That Watch

Your Watch Needs Service. Now What?

Your Watch Needs Service. Now What?

Time to Sell Online?

Time to Sell Online?

Watch Brands Go Digital. (No, It’s Not 2010.)

Watch Brands Go Digital. (No, It’s Not 2010.)

Small Watch Brands Most at Risk

Small Watch Brands Most at Risk

Just Hold Your Watch Next to the Screen

Just Hold Your Watch Next to the Screen

Watches for Your Ears

Watches for Your Ears

Swiss Watches Amid the Crisis

Swiss Watches Amid the Crisis

The Black Hole of Luxury Watch Repair

The Black Hole of Luxury Watch Repair

Watches & Wonders Reimagines the Trade Show

Watches & Wonders Reimagines the Trade Show

Watch Brands Fear Coronavirus Will Slash Top-Market Sales

Watch Brands Fear Coronavirus Will Slash Top-Market Sales

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A Collection of Female Watch Collectors

A Collection of Female Watch Collectors

Counting Down: A Watch Brand Timeline

The Newest D.I.Y. Kit: Make a Mechanical Watch

The Newest D.I.Y. Kit: Make a Mechanical Watch

You Have (Watch) Questions? We Asked the Experts

You Have (Watch) Questions? We Asked the Experts

The ABCs of Designing a Dial

The ABCs of Designing a Dial

10 Watches That Changed What’s on Your Wrist

10 Watches That Changed What’s on Your Wrist

I Love You Wearing Your Watches

I Love You Wearing Your Watches

Hong Kong Unrest Also Rolls Watch Industry

Hong Kong Unrest Also Rolls Watch Industry

A Watch Odyssey. Or Not.

A Watch Odyssey. Or Not.

In Watches: What’s Been Good? Bad? Downright Ugly?

In Watches: What’s Been Good? Bad? Downright Ugly?

New Factory Signals Growth for IWC Schaffhausen

New Factory Signals Growth for IWC Schaffhausen

Lights! Camera! Lots of Watch Action!

Lights! Camera! Lots of Watch Action!

On the Road With Georges Kern of Breitling

On the Road With Georges Kern of Breitling

Audemars Piguet Says ‘Be Our Guest’

Audemars Piguet Says ‘Be Our Guest’

TAG Heuer Displays Its Motorsport Legacy

TAG Heuer Displays Its Motorsport Legacy

IWC Schaffhausen Celebrates 150 Years

IWC Schaffhausen Celebrates 150 Years

The Watch World’s Billion Dollar Babies

The Watch World’s Billion Dollar Babies

Watch Brands Confront a Risky Business: The Secondhand Market

Watch Brands Confront a Risky Business: The Secondhand Market

Custom Timepieces Seize the Moment

Custom Timepieces Seize the Moment

What Time is It? For Lovers of These 6 Iconoclastic Watches, Who Cares?

What Time is It? For Lovers of These 6 Iconoclastic Watches, Who Cares?

The Digital Economy is Transforming Retail Watch Sales

The Digital Economy is Transforming Retail Watch Sales

Japan Becomes a Rising Star for the Swiss Watch Industry

Japan Becomes a Rising Star for the Swiss Watch Industry

Brand Awareness is the Goal at Vacheron Constantin

Marc Newson Floats His Third Atmos Clock

Marc Newson Floats His Third Atmos Clock

The Hunt for Asia Watch Sales

The Hunt for Asia Watch Sales

When It Comes to Watches, She’s the Real Gomelsky

When It Comes to Watches, She’s the Real Gomelsky

Virtual Reality Takes Fans Inside the World of Watches

Virtual Reality Takes Fans Inside the World of Watches

Watch Brands Looking for New in Era of 'Smart'

Watch Brands Looking for New in Era of 'Smart'

At IWC Schaffhausen, Putting on a Show

At IWC Schaffhausen, Putting on a Show

Mille and Airbus Create a Watch for Highfliers

Mille and Airbus Create a Watch for Highfliers

Making Moves in a Core Watch Market

Making Moves in a Core Watch Market

Independent Watch Brands Most at Risk in the Downturn

Independent Watch Brands Most at Risk in the Downturn

Letters and Numbers: A Watch's Typeface

Letters and Numbers: A Watch's Typeface

Chasing the Female Watch Buyers Who Got Away

Chasing the Female Watch Buyers Who Got Away

Concept Watches: Look, Don’t Touch

Concept Watches: Look, Don’t Touch

Dubai Watch Week Accelerates the Industry's Reach in the Middle East

Dubai Watch Week Accelerates the Industry's Reach in the Middle East

The Complicated World of Luxury Watches

The Complicated World of Luxury Watches

Angelo Bonati: A Constant Presence at Panerai

Angelo Bonati: A Constant Presence at Panerai

80 Timepieces Gathered for Breguet Exhibit

80 Timepieces Gathered for Breguet Exhibit

Where Art and Timekeeping Meet

Where Art and Timekeeping Meet

Swiss Central Bank Sets Watch World on Edge

Swiss Central Bank Sets Watch World on Edge

Luxury, With More Mechanics and Less Bling

Luxury, With More Mechanics and Less Bling

Business Is Good for Small Swiss Watchmakers

Business Is Good for Small Swiss Watchmakers

Swiss Watchmakers Jolted by Currency Shock

Swiss Watchmakers Jolted by Currency Shock

Collecting Watches in the Social Media Age

Collecting Watches in the Social Media Age

Timepieces That Connect With a History of Exploration

Timepieces That Connect With a History of Exploration

A Comeback for the Military Watch

A Comeback for the Military Watch

Watches That Follow the Stars

Watches That Follow the Stars

Chinese Wealth Shows in Higher Watch Auction Prices

Chinese Wealth Shows in Higher Watch Auction Prices

Brands Reset Dial to 'Price Is Right'

Brands Reset Dial to 'Price Is Right'

A Late Kick Cheers Watchmakers

A Late Kick Cheers Watchmakers

Computerized Machines Aid Human Watchmakers

Computerized Machines Aid Human Watchmakers

How Switzerland Came to Dominate Watchmaking

How Switzerland Came to Dominate Watchmaking

Can Watches Look Sharp and Be Smart?

Can Watches Look Sharp and Be Smart?

Swiss Watchmakers Court China’s Young and Trendy Buyers

Swiss Watchmakers Court China’s Young and Trendy Buyers

Patek Philippe Celebrates 175th Anniversary in Style

Patek Philippe Celebrates 175th Anniversary in Style

Luxury Watch World Ponders Digital Innovation

Luxury Watch World Ponders Digital Innovation

Tudor Returns to U.S. Market

Tudor Returns to U.S. Market

Gentlemen's War, and Its Progeny

Gentlemen's War, and Its Progeny

Swiss Watch Houses Embrace Technology

Swiss Watch Houses Embrace Technology

Iconic Names for Iconic Watches

Iconic Names for Iconic Watches

Taking a Timely Leap of Faith

Taking a Timely Leap of Faith

Keeping the Faith in a Seal of Quality

Keeping the Faith in a Seal of Quality

Fond Memories for a Faded U.S. Watch Industry

Fond Memories for a Faded U.S. Watch Industry

Time Takes a Star Turn in Industry's Short Films

Time Takes a Star Turn in Industry's Short Films

Watch Brands Look to the Ocean

Watch Brands Look to the Ocean

Bling or Works of Art? A Flood of Sparkling Watches

Bling or Works of Art? A Flood of Sparkling Watches

A Return to Artistic Roots, to Stand Out in the I.T. Age

A Return to Artistic Roots, to Stand Out in the I.T. Age

New Watch Market: Women Who Choose

New Watch Market: Women Who Choose

Independents Do It Their Own Way

Independents Do It Their Own Way

For Luxury Watches, Life in the Fast Lane

For Luxury Watches, Life in the Fast Lane

Sporty or Chic? It's Her Choice

Sporty or Chic? It's Her Choice

A Village Regains Past Splendor

A Village Regains Past Splendor

Collaborations in Whimsy

Collaborations in Whimsy

Leaping Forward, Back in Time

Leaping Forward, Back in Time

Tourbillon Returns, Defying Economic Gravity

Tourbillon Returns, Defying Economic Gravity

Royalty Have for Centuries Been the Watch Industry's Most Eager Clients

Royalty Have for Centuries Been the Watch Industry's Most Eager Clients

Nostalgia for a Golden Age of Elegance

Nostalgia for a Golden Age of Elegance

The Enduring Appeal of the Oyster and Its Descendents

The Enduring Appeal of the Oyster and Its Descendents

Gears Mesh Again for Swiss Exports

Gears Mesh Again for Swiss Exports

A Living Museum of Watchmaking

A Living Museum of Watchmaking

Swiss Brands Start Turning to Latin America

Swiss Brands Start Turning to Latin America

Watch Brands Signing on, Uneasily, for E-Tailing

Watch Brands Signing on, Uneasily, for E-Tailing

Imbuing Watches With Timeless Values

Imbuing Watches With Timeless Values

U.S. Economy Alters Face of Luxury Brands

U.S. Economy Alters Face of Luxury Brands

Complications Turn Perpetual

Complications Turn Perpetual

Upstarts Get a Big Stage

Upstarts Get a Big Stage

Venezuela Adds a Wrinkle in Time for World Models

Venezuela Adds a Wrinkle in Time for World Models

Patek Shifts Course

Patek Shifts Course

The Double-Fair Affair for High-End Watches

The Double-Fair Affair for High-End Watches

SPECIAL REPORT: A CUT ABOVE: WATCHES; It's Always Time for Diamonds in This Family of Watches

SPECIAL REPORT: A CUT ABOVE: WATCHES; It's Always Time for Diamonds in This Family of Watches

Top Watchmakers Turn Even More Exclusive to Survive

Top Watchmakers Turn Even More Exclusive to Survive

Being Green Is Latest Style for Watchmakers

Being Green Is Latest Style for Watchmakers

From Addis Ababa to London: A Watchmaking Family's Odyssey

From Addis Ababa to London: A Watchmaking Family's Odyssey

Spirit of the '70s Rides Again, in Works by Young Swiss Watchmakers

Spirit of the '70s Rides Again, in Works by Young Swiss Watchmakers

Watch Assemblers Turn to Manufacturing of Their Own

Watch Assemblers Turn to Manufacturing of Their Own

Luxury Watch Brands Designing for Security

Luxury Watch Brands Designing for Security

Slimmer watches lure wealthy buyers

Slimmer watches lure wealthy buyers

Pilot's Watches Target Macho Market

Pilot's Watches Target Macho Market

Edgy Watchmakers' Material Links Time and Space

Edgy Watchmakers' Material Links Time and Space

Icon and Challenger: Rolex and Panerai

Icon and Challenger: Rolex and Panerai

British Watchmakers Renew Traditions of Excellence

British Watchmakers Renew Traditions of Excellence

Atop Swiss Watchmaking Peaks, Rarefied Air

Atop Swiss Watchmaking Peaks, Rarefied Air

Enameled Dials: Swiss Watch Alchemy in Miniature

Enameled Dials: Swiss Watch Alchemy in Miniature